Associated Motor Cycles was the amalgamation of Matchless, AJS, Sunbeam and others, formed in 1938. In 1952 Norton was added to the group but AMC was struggling in the market. In 1963 the company took on the distribution of Suzuki motorcycles through its dealer network. The zippy 50 and 80cc bikes were popular sellers.
I wonder if they ever realized they were selling their demise? I know Triumph never did or at least not until it was way too late.
ReplyDeleteYou have to wonder, they had nothing to sell in that category, so maybe they didn't suspect a thing. Start them on these tiddlers, we'll sell them real bikes!
ReplyDeleteI didn't know AMC sold Sukuki motorcycles early on.
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