Friday, May 1, 2026

Magdraulic electric brakes


Electrically assisted brakes for your postwar Harley or Indian.

2 comments:

  1. The strange thing is, another ad of theirs shows it as left hand-controlled, and the only present day pic I could find also shows the lever on the left. What gives ?

    https://www.ozbike.com.au/period-1940-harley-davidson-knucklehead-motorcycle/

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  2. A marketing person (even back then) may have decided it fit copy better or looked more prevalent in close-up as a left-side view, like this:

    https://www.picclickimg.com/B-YAAOSw-6dgbgwz/1940-Empire-Magdraulic-Electric-Motorcycle-Brakes-Newark-NJ.webp

    Try to imagine this same ad with the brake on the right side; it would be less dramatic I think, more a picture of a hand.

    Maybe whoever assembled the bike in your link followed those ads. In none-close-up they show it on the roight:

    https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgyhbVz9VXvG-b3yKu17b7vVh5OeBGUZg2Y0NqTaxB8VM8iRndCjpT6708KVcLeyXm5ERXu1Jji4iW0MmD3RCMkDrsmMFefB3QIfSJDPSO6Q2UwQvpdWZtiTQ__Mi8hBHs3CywOQBhLM88/s1600/md1.jpg

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