I've read lots about the severe hardship experienced by England after WW2, export or die, gas rations etc., but wasn't aware there was a similar situation on this side of the Atlantic. These posters from 1947 promote the American voluntary food conservation campaign aimed at preventing famine in post-WWII Europe and curbing inflation. Introduced by President Truman, the campaign encouraged citizens to help feed a devastated world while stabilizing the economy.


1 comment:
"Save a slice of bread every day"? ... And then what? At the end of a year, an average family of four would have (drum roll) 1,460 slices of bread to fill hungry European mouths?
--rats
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